2015+ Cadillac XLR

"Joshua "Dr. Science" Gilbert" (joshuagilbert) 08/04/2014 at 19:12 • Filed to: Cadillac

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C7 Stingray platform?

Will it work?

Will it sell?

Somebody render this.

Twingo Tamer - About to descend into project car hell. > Joshua "Dr. Science" Gilbert 08/04/2014 at 19:14

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It would work very well.

No one would buy one.

sm70- why not Duesenberg? > Joshua "Dr. Science" Gilbert 08/04/2014 at 19:18

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Nailed it.

whoarder is tellurium > Twingo Tamer - About to descend into project car hell. 08/04/2014 at 19:20

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Hate to say it, but ... :( RIP XLR

Cadillac's chief marketing officer Uwe Ellinghaus:

"From a brand building point of view, it would be nice to have a convertible, but convertible's are tough. The business case must work. It is not about cutting the roof off a coupe, the investments are significant."

heliochrome85 > Joshua "Dr. Science" Gilbert 08/04/2014 at 19:20

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Will it work? Yes.

Will it sell? Nope. Given the C7's brilliance and pricing, any XLR would have to be over 100k, and the reality is that Cadillac doesn't have the brand cachet to hit 100k yet. Plus you have the standard bearer of the GT convertible (SL550) starting in that neighborhood. Why would you get the XLR over the SL550. One is a rebodied chevy, and the other is the definition of a luxury convertible.

Joshua "Dr. Science" Gilbert > heliochrome85 08/04/2014 at 19:22

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heliochrome85 > Joshua "Dr. Science" Gilbert 08/04/2014 at 19:25

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America spent so many years building shitty cars, that the eagle has a right to cry.

Ravey Mayvey Slurpee Surprise > Joshua "Dr. Science" Gilbert 08/04/2014 at 19:50

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It probably wouldn't sell.

That being said, I'd love to see Cadillac do a big, comfortable 2+2 convertible.

Kailand09 > Joshua "Dr. Science" Gilbert 08/04/2014 at 19:55

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Would work, wouldn't sell.

They need to focus on making the Elmiraj.

ranwhenparked > Joshua "Dr. Science" Gilbert 08/04/2014 at 21:34

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It would make sense for Cadillac to have a roadster again at some point, considering that BMW, Mercedes, and Jaguar all do them, but I don't know that the time is right yet. They still need to finish sorting out their mainstream model line (eg LTS and more ATS variants) and figuring out how to get people buying them.

Captain_Spadaro > heliochrome85 08/04/2014 at 22:45

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Pretty much this.

Alex Cassidy > sm70- why not Duesenberg? 08/05/2014 at 15:28

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Seems legit.